MBA in Digital Marketing Management (DMM)

MBA in Digital Marketing Management is targeted for Graduates / Post Graduates, Corporate Executives or Sales Personnel who want to excel in technical or non technical job opportunities using digital marketing strategies.

The aim of this program is to facilitate an understanding of the complete digital marketing management framework. It provides a holistic approach to creating a digital footprint through a structured framework of processes and suppliers that lead from a blank page to a complete online presence. It provides students with strategic and analytical skills to guide organization in a digital world that is filling with data on customers, products, and information. Ability to do digital media marketing is must have asset for all marketing and non marketing professionals.

Career Opportunities

• Community Manager
• E-CRM Manager
• Web Project Manager
• E-Marketing Manager
• Digital Communication Manager
• E-Commerce Manager
• Search Engine Optimization Manager
• Affiliates manager
• Web Designer

Students undertake core modules and specialized modules to build professional knowledge of digital marketing management for over 3 terms, which enable students to be able to think creatively and use digital marketing tools to effectively reach customers and increase sales in any industry.

Today’s world demands a solid integrated marketing strategy. Online networking sites, Internet advertising and other technological advances have prompted many businesses to explore digital marketing. People who wish to advance their careers in this field benefit from earning a master’s degree.

What is a MBA in Digital Marketing? It is more than just learning the foundations of online applications. Through the coursework, students will learn business basics and further enhance their professional skills. In many programs, people get the opportunity to learn from well-known practitioners and professors from around the world. A master’s degree in this field dives deeply into integrated marketing strategies and enables students to hone the skills they learned as an undergraduate.

In addition to furthering education, a student benefits from a master’s level program because of its real-world simulations and exposure to industry-leading instructors and professionals. People can brush up on basic principles such as finance, communication and ethics while learning more about digital strategy and application.

This MBA provides students with the knowledge and skills necessary for effective business management and successfully in an online context, developing an appropriate digital marketing strategy.

What are the program objectives?

The objective of the MBA specializing in Digital Marketing Management is to train managers with an overview of the company and the different business areas, but especially for professionals who want a deeper insight into the latest tools based on online marketing and its commercial implications.

Why Choose Us?

The online learning methodology is based on the “case method”, virtual sessions, and interactive exercises, ensuring practical training and student participation, focused on solving problems and not just in the knowledge acquisition. The faculty is formed by professors and professionals in the company with extensive experience in the subjects taught and recognized prestige. Customized training of the Digital Marketing Institution and ISDMMT (Indian School of Digital Marketing Management and Technology), allows daily monitoring of the student and ongoing support from tutors through a weekly schedule of activities.

Admission process

The admission process for MBA in Digital Marketing Management aims to ensure that the training needs of our students, corresponds to the chosen program.

Calls academic year

• January
• July

1. The Digital Marketing Institution and ISDMMT (Indian School of Digital Marketing Management and Technology), business advisors inform the candidate on all issues relating to the program and the process and admission requirements.
2. The candidate must complete the “application form” which will be sent, and send it to Digital Marketing Institution OR ISDMMT (Indian School of Digital Marketing Management and Technology), along with the following documents:

• Curriculum vitae

• Upon receipt of documentation, the candidate for a telephone interview will be convened to complete the assessment process.
• The Admissions Committee will consider the record and within approximately one week the student will receive his certificate of admission, when capable, which gives the place to study the program.
• Upon receipt of the certificate of admission, students will formalize their enrollment.